Sharon Melamed

Sharon is a multi-award-winning entrepreneur and an expert in the field of call centre outsourcing, with extensive experience spanning over 25 years.

She has worked closely with businesses – from startups to the world’s biggest brands - to optimise their customer service and back office operations, leveraging the benefits of outsourcing and technology to enhance efficiency and customer satisfaction.

As an industry leader, Sharon has provided guidance to hundreds of companies on navigating the complexities of outsourcing, including location options and operating models, minimising transition risk. With a deep understanding of the Australian and global BPO landscape, Sharon offers insightful perspectives on the latest trends and best practices in call centre and back office outsourcing.

Her specialties are: business matchmaking, outsourcing / offshoring; call centres / contact centres; business process outsourcing (BPO); multilingual customer service; direct sales; Japan; concierge services.

Having graduated from the University of Sydney with the coveted University Medal, Sharon speaks 5 languages (Japanese, French, German, Hebrew, English) and is a former State Scrabble champion.